Bad marketing: New users get 50% discount while loyal existing customers get nothing
Targeting discounts only for new users to grow the customer base and disregarding old customer base all together is the lamest thing. Annoying marketing which I thought only the gyms tend to use. Maybe next time consider more balanced campaigns.
One can of course just work around the new user restriction, which is one more reason to take notice on existing users. This kind of new account setup of then again causes unnecessary headache.
Just quit my monthly subscription and waving good byes :(