How to cancel my subscription from iPhone

As you purchased your subscription via the app, you will need to contact Apple's support team to request a refund, as they are the billing entity in this case - not Seeking Alpha.

Steps on how to cancel your subscription can be found here - https://support.apple.com/en-us/HT202039 

You can also contact Apple directly here:

https://getsupport.apple.com/?caller=cups&PGF=PGF63006&category_id=SC0060

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