Negative headlines
https://seekingalpha.com/article/4354110-hate-you-dont-buy-iron-mountains-8_9-yield-now
Honestly, I do not like such negative headlines. Does SA at least scan to see what is posted by individual contributors? Much like tech companies flagging/tagging/removing messages that are overtly negative or biased, I think SA can do a little by asking authors to not use such aggressive titles and then routinely scan for headlines that may inspire hate.